Who will act like a responsible adult this January?
2026 is the year we have decided to treat you like a fucking adult and say it how it is!
Animals are treated like garbage, what are you going to do about it?
Veganuary
You believe animals deserve moral consideration, and veganism is a solution, but need help to change.
- 🙋Responsible
Take actions when you see wrong
- 🛟Need support
Want to change – but don't know how
- 🐌Too slow
Fails to see urgency of the situation
- 🥗Mainly focuses on diet
Believe veganism can be something to "try"
Forget Veganuary
You believe animals deserve moral consideration, but veganism is not a solution because iT's ToO DifFiCuLt To ChAnGe.
- 🙃Contradictory
Know veganism is right but refuse to act
- 🫵Victim Mentality
Their throats are slit — yet aren't the victims
- 🧮Moral Math
Animals are numbers to be balanced
- 🍼Immature
Attacks the work of others to avoid change
Or, you know... JUST GROW THE FUCK UP
It shouldn't take a campaign to convince you that animals aren't commodities. But here we are, with organizations spending millions to tell you to take baby steps, and even go as far as convincing you to do the opposite of what you should do, because they have no faith in your ability to change.
Not like this guy 👉👇
"JaNuArY iS MiSeRaBlE 😢. It'S CoLd 🥶, It'S dArK 😱, AnD YoU'rE bRoKe FrOm ChRiStMaS 💸. AnD YoU eXpEcT ME tO GiVe Up My MeAt MuNcHiNg On ThE CoRpSeS oF BaBy AnImAlS"
- Someone who clearly needs to grow the fuck up
Let's all get our tiny violins out in support of this poor man-baby, while those goats get their throats slit.
Can you avoid going vegan without sounding like an idiot?
Think of an excuse not to go vegan!
Drag your Flesh Slope until an excuse comes to mind
How does offset work?
And how to train your brain to see victims as numbers
Offset is a new concept invented by Farm Kind. It creates that sense of comfort without having to take any responsibilities. Basically, animals are conveniently converted into numbers, robbed of their individuality, to give you the illusion of being able to resuscitate the animal you are paying to be sentenced to death. It's great, it removes any responsibility from your actions. You can apply it to any model that involves a victim.
Why are you rounding up the number of animals used?
As far as we know, there are no such things as 0.03 sentient cows, 0.2 chickens, 0.5 shrimp.
Let's offset your negative impact towards those
0 animals
How much would you like to donate to an animal charity?
Be a decent human being, NOW !
Stop waiting for someone to tell you when you should stop munching on someone else's flesh, drink someone else's milk, scramble someone else's eggs, wear someone else's skin, or use someone else for entertainment or any other crap that requires their exploitation.
You are not a BABY 👶
GO VEGAN 🌱
Understand what you are supporting.
Like any grown up, it's your responsability to educate yourself, and act accordingly based on the new information you acquire.
"But I don't have time"
Bullshit! As soon as you leave this site, you will likely spend hours doomscrolling or binge watch your favourite shows. You sound like a kid who doesn't want to tidy their bedroom.
But we knew you would say that, because when it's time to act like a responsible adult, we no longer act like one.
Drop the lame excuses, you are better than this
Traits of a grown up
Your age is not representive of your maturity and ability to act responsibly. It's being able to recognize your mistakes, learn from them, and make better choices moving forward.
Accountability
Takes ownership of their actions and choices, acknowledging mistakes without making excuses or shifting blame to others.
Critical Thinking
Questions assumptions, evaluates information objectively, and makes informed decisions based on evidence rather than emotion or tradition.
Empathy
Considers the impact of their actions on others, including non-human animals, and shows compassion beyond their immediate circle.
Consistency
Aligns their values with their actions. Doesn't claim to love animals while paying for their exploitation and harm.
Growth Mindset
Open to changing their mind when presented with new information. Views personal growth as an ongoing journey, not a destination.
Courage
Has the strength to stand up for what's right, even when it's inconvenient, unpopular, or goes against cultural norms.
That sounds like me, show me how to
FAQs